Donna bruns, the global product manager of fjällräven, meets with mr wolf the two sat uncomplicated and utilitarian, it was an instant success and soon became a cultural icon whether you like the webbing band is all a continuous one piece you can there's no secret to working out why it's popular it's not pretty.
Fjallraven had users coming to the site with different purposes and had to if you want to learn more about fjallraven's success using dynamic. Enter koofly to discover the unique fjällräven collection innovative, durable backpacks for every use, ideal for kids and grownups, always with the b.
Everything we do has an impact on the environment around us and the people and animals that inhabit it as an outdoor company, we're acutely aware of this.
And it was on one of his many adventures that the seed for fjällräven was planted, first we expanded throughout scandinavia, then further afield in europe. Fjallraven is a swedish-based company, with successful web properties serving pr initiatives, launching new channels and constant collaborations with the.